Florida State University
Office of Trademark Licensing

The Office of Trademark Licensing manages and markets the trademarks, logos, likeness and branded intellectual property of Florida State University.  Our mission is defined by three main goals:

  • PROTECT the marks, images, and heritage associated with Florida State University, and ensure the proper use and application of those marks.
  • PROMOTE the brand by elevating the level of exposure in the retail marketplace and heighten awareness among campus departments, student organizations, alumni, and fans.
  • PROVIDE vital resources to support University and athletic initiatives through royalties on the sale of officially licensed merchandise.

The Office of Trademark Licensing manages the intellectual property rights of Florida State University and protects and promotes its image.

All usage of trademarks, symbols, imagery, or other insignia must be approved by the Office of Trademark Licensing.

Look for the Label!

Product that has been approved and licensed by Florida State University will bear an Officially Licensed Collegiate Product label.  To ensure that you are purchasing product that is authentic and supports the University, look for this label before you buy.  If the product does not have this hologram, you can assume that the product is not officially licensed.

To get a list stores selling Florida State University officially licensed products click here.